Dethroning the King

R$45,80 R$41,22

“Livro capa dura com sobrecapa em bom estado, corte levemente amarelado, desgastes nas bordas e quinas da sobrecapa, miolo perfeito. 23 x 16 cm, 380 pág, encadernado. How did InBev, a Belgian company controlled by Brazilians, take over one of Americas most beloved brands with scarcely a whimper of opposition? Chalk it up to perfect timing—and some unexpected help from powerful members of the Busch dynasty, the very family that had run the company for more than a century. In Dethroning the King, Julie MacIntosh, the award-winning financial journalist who led coverage of the takeover for the Financial Times, details how the drama that unfolded at Anheuser-Busch in 2008 went largely unreported as the world tumbled into a global economic crisis second only to the Great Depression. Today, as th”

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Peso 680 g
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ISBN

9780470592700

Localização

10F