Dealmaking: the New Strategy of Negotiauctions

R$39,90 R$35,91

“Livro em ótimo estado, com corte levemente amarelado, levíssimos desgastes nas bordas e quinas, miolo perfeito. Informed by meticulous research, field experience, and classroom-tested strategies, Dealmaking offers essential insights for anyone involved in buying or selling everything from cars to corporations. Leading business scholar Guhan Subramanian provides a lively tour of both negotiation and auction theory, then takes an in-depth look at his own hybrid theory, outlining three specific strategies readers can use in complex dealmaking situations. Along the way, he examines case studies as diverse as buying a house, haggling over the rights to a TV show, and participating in the auction of a multimillion-dollar company. Based on broad research and detailed case studies, Dealmaking brin”

1 em estoque

SKU: 213A056C-65AE-11EB-931B-ACD4ABB0B51F Categoria:

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Peso 260 g
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ISBN

9780393339956

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3f