Título: Applied Strategic Planning: An Introduction
Autor: Timothy M. Nolan, Leonard David Goodstein, Jeanette Goodstein
Sinopse: This guidebook provides an overview to the proven Applied Strategic Planning process. Written for the planning team and other key members who will participate in the process, this important resource offers encouragement for the team who must provide data for the planning process and helps to identify questions for further discussion. The Applied Strategic Planning approach helps organizations identify their ideal future and develop a plan to achieve that future. ASP is highly responsive to environments undergoing rapid change, where the very rules of doing business are constantly shifting. The companion The Applied Strategic Planning Consultant’s Toolkit―written by the consultants who created the process―includes the tools, techniques and processes that can help guide an organization through the strategic planning process.
Contexto da obra
Quando a classificação é mais ampla, o contexto do livro costuma depender ainda mais de autoria, tema e edição. “Applied Strategic Planning: An Introduction”, de Timothy M. Nolan, Leonard David Goodstein, Jeanette Goodstein, publicado pela editora Pfeiffer & Company, em 2008 e com 142 páginas, integra a categoria Livros Variados. Por isso, autoria, edição e tema acabam tendo ainda mais peso na forma de apresentar o livro.
Editora: Pfeiffer & Company
Páginas: 142
Ano: 2008
Edição: 2
Linguagem: pt_BR
ISBN: 9780787988524
ISBN13: 9780787988524
