Título: Because Internet: Understanding the New Rules of Language
Autor: Gretchen McCulloch
Sinopse: AN INSTANT NEW YORK TIMES BESTSELLER!!
Named a Best Book of 2019 by TIME, Amazon, and The Washington Post
A Wired Must-Read Book of Summer
“Gretchen McCulloch is the internet’s favorite linguist, and this book is essential reading. Reading her work is like suddenly being able to see the matrix.” —Jonny Sun, author of everyone's a aliebn when ur a aliebn too
Because Internet is for anyone who's ever puzzled over how to punctuate a text message or wondered where memes come from. It's the perfect book for understanding how the internet is changing the English language, why that's a good thing, and what our online interactions reveal about who we are.
Language is humanity's most spectacular open-source project, and the internet is making our language change faster and in more interesting ways than ever before. Internet conversations are structured by the shape of our apps and platforms, from the grammar of status updates to the protocols of comments and @replies. Linguistically inventive online communities spread new slang and jargon with dizzying speed. What's more, social media is a vast laboratory of unedited, unfiltered words where we can watch language evolve in real time.
Even the most absurd-looking slang has genuine patterns behind it. Internet linguist Gretchen McCulloch explores the deep forces that shape human language and influence the way we communicate with one another. She explains how your first social internet experience influences whether you prefer "LOL" or "lol," why ~sparkly tildes~ succeeded where centuries of proposals for irony punctuation had failed, what emoji have in common with physical gestures, and how the artfully disarrayed language of animal memes like lolcats and doggo made them more likely to spread.
Contexto da obra
Como livro em inglês, esta obra costuma ganhar também uma camada própria de interesse editorial e linguístico. “Because Internet: Understanding the New Rules of Language”, de Gretchen McCulloch, publicado pela editora Riverhead Books, em 2020 e com 336 páginas, integra a categoria Livros em Inglês. Por isso, o interesse da obra tende a se ampliar quando o leitor considera também a relação com a língua em que ela circula.
Editora: Riverhead Books
Páginas: 336
Ano: 2020-07-21
Edição: Illustrated
Linguagem: en
ISBN: 0735210942
ISBN13: 9780735210943
Sobre a editora
Os livros da editora Riverhead Books apresentam uma variedade de narrativas que exploram tanto a complexidade das relações humanas quanto reflexões profundas sobre ciência, história e cultura. A experiência de leitura frequentemente envolve personagens em transição — seja na passagem da juventude para a vida adulta, em crises pessoais ou em contextos históricos marcantes —, com um tom que varia do introspectivo ao envolvente. O catálogo sugere obras que combinam histórias densas e multifacetadas, ora com ritmo mais narrativo e emocional, ora com abordagens mais informativas e analíticas, como em relatos científicos ou biográficos.
