Título: Don´t Just Roll the Dice: A usefully short guide to software pricing
Autor: Neil Davidson
Sinopse: How do you price your software? Is it art, science or magic? How much attention should you pay to your competitors? This short handbook will provide you with the theory, practical advice and case studies you need to stop yourself from reaching for the dice. "At Business of Software 2007 Michael Pryor held an impromptu session on how to price your software. So many people turned up, and so many people kept on arriving, that by the time they'd introduced themselves there was no time left to talk about software pricing. I've had similar experiences; in fact, "How do I price my software?" is probably the most common question I'm asked by software entrepreneurs and product managers. This handbook is an attempt to answer that question." Neil Davidson, Author.
Contexto da obra
Quando a classificação é mais ampla, o contexto do livro costuma depender ainda mais de autoria, tema e edição. “Don´t Just Roll the Dice: A usefully short guide to software pricing”, de Neil Davidson, publicado pela editora Red gate books, em 2009 e com 84 páginas, integra a categoria Livros Variados. Por isso, autoria, edição e tema acabam tendo ainda mais peso na forma de apresentar o livro.
Editora: Red gate books
Páginas: 84
Ano: 2009
Edição:
Linguagem: inglês
ISBN: 1906434387
ISBN13: 9781906434380
