Título: Firefly Magic: Heart Powered Marketing for Highly Sensitive Writers
Autor: Lauren Sapala
Sinopse: Lauren Sapala coached Highly Sensitive Writers for years before she discovered one of the biggest obstacles holding them back in their writing careers: a rock-solid resistance to marketing. Regardless of the wealth of book marketing tools and resources available to writers and artists today, most highly creative people still feel suspicious, confused, or just plain turned off by marketing and sales. The hidden reason behind this resistance is a deeply rooted fear that marketing always results in a loss of integrity for the writer. Almost all highly creative people are also Highly Sensitive People, many of which are INFJ or INFP personality types. These Highly Sensitive Writers feel any possible threat to their integrity intensely. The fear they feel around marketing for writers takes root in limiting beliefs that shut them down before they even begin. Lauren Sapala shares stories and strategies to help Highly Sensitive Writers shift their mindset and open up to new ways to promote their work. She helps all writers realize that—due to their Highly Sensitive nature—they might just make the best salespeople of all.
Contexto da obra
Quando a classificação é mais ampla, o contexto do livro costuma depender ainda mais de autoria, tema e edição. “Firefly Magic: Heart Powered Marketing for Highly Sensitive Writers”, de Lauren Sapala, publicado pela editora Lauren Sapala, em 2018 e com 186 páginas, integra a categoria Livros Variados. Por isso, autoria, edição e tema acabam tendo ainda mais peso na forma de apresentar o livro.
Editora: Lauren Sapala
Páginas: 186
Ano: 2018
Edição: 1
Linguagem: inglês
ISBN: 0998853623
ISBN13: 9780998853628
