Título: The Global Business Game
Autor: Joseph A. Wolfe
Sinopse: The Global Business Game: A Simulation in Strategic Management and International Business puts students in control of a television set manufacturing company that is now under attack from many competitors and confronting consumer demands for higher quality levels and features. Players must make decision that affect product quality, shareholder value, profitability and more. The CD-ROM based game is cross-functional covering all areas found in the business school's core curriculum, with specific chapters devoted to marketing, operations management and accounting/finance. The Global Business Game is an adventure in strategic management and international business that will challenge the learner and serve them for years to come as they practice in the new-world economy.
Contexto da obra
Quando a classificação é mais ampla, o contexto do livro costuma depender ainda mais de autoria, tema e edição. “The Global Business Game”, de Joseph A. Wolfe, publicado pela editora South-Western Pub, em 2019 e com 162 páginas, integra a categoria Livros Variados. Por isso, autoria, edição e tema acabam tendo ainda mais peso na forma de apresentar o livro.
Editora: South-Western Pub
Páginas: 162
Ano: 2019
Edição:
Linguagem: pt_BR
ISBN: 0324161832
ISBN13: 9780324161830
